How Mondelēz doubled their creative quality worldwide

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The Challenge

With more than 70 brands, Mondelēz wanted to measure creative excellence globally through tracking the adoption of creative quality best practices. To develop this capability, they partnered with CreativeX to automate 9 creative guidelines (Brand early, Frame for mobile …) to ensure fit for platform assets.

Achieved with CreativeX

9

creative guidelines automated

55%

improvement to Creative Quality Score

Our best case studies

we’ve worked on

[Video] How Mars Scaled a Creative Excellence Program Across 50 Brands and 65 Markets To Unlock Multi-Millions in Media Savings

[Video] How Mars Scaled a Creative Excellence Program Across 50 Brands and 65 Markets To Unlock Multi-Millions in Media Savings

How Bayer is Navigating a New Era in Healthcare Marketing with CreativeX at Adweek NYC

How Bayer is Navigating a New Era in Healthcare Marketing with CreativeX at Adweek NYC

Improving Creative Excellence to Improve Consumers’ Health with Bayer's Joanna Macuk

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How Nestlé Brought 2,000+ Brands and 186 Markets Into One View of Creative Execution

How Nestlé Brought 2,000+ Brands and 186 Markets Into One View of Creative Execution

See what your campaigns became and what to improve next.

Connect campaign intent, creative execution, media delivery, and outcomes in one independent view.

Orange cocktail held beside a swimming pool

96%

Meta

Woman cuddling a dog

93%

Meta

Two women enjoying drinks beside the sea

95%

Meta

Woman holding a skincare product

91%

Meta