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"Going from opinions to fact-based decision making is the key [thing] that CreativeX helped us achieve.”

Sander Bosch

Global CMI Manager Communication Effectiveness, Heineken

"We're freeing the team up to optimize creative and focus on developing more effective content."

Nandus du Plessis

Global Head of Content Excellence, AB InBev

"We can now identify the creative elements that make our messages more relevant for our consumers."

Sorin Patilinet

Global Insights Director, Mars