product / Brand consistency

Create more branded moments

Optimize how you use distinctive brand elements—from mascots to jingles—on a global, omnichannel scale

Why Brand Consistency Matters

Brand consistency has been shown time and time again to drive lift across both brand and sales KPIs. But it’s getting harder to maintain due to the speed, fragmentation, and complexity of the media landscape.

We can help. Whether you’re tracking colours, taglines, packaging, or brand ambassadors, campaigns that are consistently branded achieve up to a 34% increase in brand lift.

Protect your brand

A live view into your global brand consistency, branded media investment, and usage of distinctive brand assets

Simple yet powerful features

Global Visibility
Set a worldwide score for brand consistency and branded investment.
Advanced Insights
Track distinctive brand attributes from celebrities to packaging to audio jingles.
Custom Tracking
Tailor distinctive brand assets by market or brand.
All Formats
From TV adverts to video thumbnails.

Track across your content lifecycle

Pre-flight evaluation
Accelerate and de-risk your creative production by automatically checking all new content before it goes live.
In-flight evaluation
All your live and historic content in one place, with unparalleled visibility into the creative and media efficiency of every market, brand, platform, agency, and more.
Get in Touch

Examples of trackable brand cues

A selection of elements our brand partners track using our technology

Symbols
Logos
Characters
Celebrities
Audio Jingles
Sponsorships
Scenes
Consumption
Packaging
Brand Colors
Tag Lines
And more

Get in touch

Connect with us to explore the world of opportunities with creative data.

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