Create more truly branded moments
Optimize how you use distinctive brand elements - from mascots to jingles - on a global, omnichannel scale
Why Brand Consistency matters
Brand consistency has been shown time and time again to drive lift across both brand and sales KPIs. But it’s getting harder to maintain due to the speed, fragmentation, and complexity of the media landscape.
We can help. Whether you’re tracking colours, taglines, packaging, or brand ambassadors, campaigns that are consistently branded achieve up to a 34% increase in brand lift.
Protect your brand
A live view into your global brand consistency, branded media investment, and usage of distinctive brand assets
Simple yet powerful features
A global metric
Set a worldwide score for brand consistency and branded investment.
Advanced insights
Track distinctive brand attributes from celebrities to packaging to audio jingles.
Custom tracking
Tailor distinctive brand assets by market or brand.
All formats
From TV adverts to video thumbnails.
Our Tools
Pre-flight evaluation
Create more recognizable campaigns by automatically checking all content for distinctive brand assets before they go live.
In-flight evaluation
A real-time feed of your brand’s consistency, with visibility into how branding decisions change by market, channel, format, and over time.
Examples of trackable brand cues
A selection of elements our brand partners track using our technology
Symbols
Logos
Characters
Celebrities
Audio jingles
Sponsorships
Scenes
Consumption
Packaging
Brand colors
Taglines
Occasions
Learn more today
